Dec 19, 2013 | Clean Tech, Electric Vehicles, Featured, Green Building
It’s been a stellar year at Fresh Dialogues. Here are our top ten green interviews: from Tesla’s Elon Musk to Google’s Rick Needham. Most are exclusive Fresh Dialogues interviews, but some were special assignments for NPR’s KQED, The Computer History Museum, The Commonwealth Club and The Churchill Club (2013).
1. Elon Musk on burning oil, climate change and electric vehicles
“It’s the world’s dumbest experiment. We’re playing Russian roulette and as each year goes by we’re loading more rounds in the chamber. It’s not wise… We know we have to get to a sustainable means of transportation, no matter what.” Tesla CEO, Elon Musk. Read more/ see video
2. Mayor Chuck Reed on leveraging private funding for San Jose’s Green Agenda
“I said from the beginning that the key to being able to succeed with our green vision was to work with other people’s money.” San Jose Mayor Chuck Reed. Read more/ listen.
3. Carly Fiorina on fighting climate change
“The most effective thing the US should do is start substantive discussions with China on what they can do.” Carly Fiorina. Read more or listen here.
4. Jennifer Granholm on Obama and energy policy
“He should create a clean energy jobs race to the top.” Former Michigan Gov., Jennifer Granholm. Read more/ see video
5. Peter Rumsey on Net Zero Buildings and kids
“They’re going to say, ‘Wow, that’s one of the things we can do to solve this whole big climate change problem.” San Francisco Exploratorium Green Designer, Peter Rumsey. Read more/ see video
6. Gavin Newsom on why a carbon tax makes sense
“I want to see a standard that could bring this country back to international prominence in terms of leaning in to a low carbon green growth strategy, so that we can dramatically change the way we produce and consume energy and lead the world.” Gavin Newsom, Lt. Governor of California. Read more/ see video
7. Steven Chu on climate change deniers
“I’d put them in the same category as people who said, in the 60′s and 70′s, that you haven’t proved to me that smoking causes cancer. This is a real issue. We have to do something about it!” Former Energy Secretary, Steven Chu. Read more/see video
8. GM’s Pam Fletcher on electric vehicle adoption
“We need a lot of customers excited about great products. I want to keep people focused on all the good things that moving to electrified transportation can do for customers and for the country.” GM’s Chief of Electrified Vehicles, Pam Fletcher. Read more/ see video
9. Laurie Yoler on why Tesla is succeeding, despite the odds
“You know you’re on to something good when everyone you talk to is a naysayer. It takes a huge amount of courage and tenacity to continue going forth.” Qualcomm executive and founding board member of Tesla Motors, Laurie Yoler. Read more/see video at 11:20
10. Rick Needham on self driving cars, car sharing and Google’s electric car fleet
“It’s not just the car that’s underutilized; it’s the infrastructure, the roads…There’s an enormous opportunity…on the environmental side, on the human safety side, on utilization of infrastructure side.” Google’s Rick Needham. Read more/see video
Dec 3, 2013 | Electric Vehicles
Google’s Director of Energy and Sustainability, Rick Needham describes the company’s fleet of electric vehicles and how it has enabled millions of miles of electric driving (almost 2M and counting). As well as the “usual suspects” like Chevy Volt, Nissan Leaf, and Ford Focus Electric, Google’s electric “Gfleet” includes several Tesla Model S, a favorite due to its range of up to 265 miles. But is that the whole story?
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Google continues to grow its electric fleet. In 2011, it had 30 electric plug-ins, today it has over 50.
Here’s what Needham had to say about:
1. Google’s focus on the self-driving car
“We view that as a very interesting place to spend some time and effort and come up with a technology solution that can really help. It’s not just the car that’s underutilized; it’s the infrastructure, the roads. If you could enable that to be utilized more effectively… whether that be cars that can travel closer together (in a platoon), cars that travel and you can be doing productive things while they’re moving… There are a lot of opportunities on the environmental side, on the human safety side, on utilization of infrastructure side.” Google’s Rick Needham
This strategy makes a lot of sense, given Google’s ability to integrate Google Maps and traffic conditions to make driving both more efficient and safer.
2. Why it invested in car sharing companies Uber, Sidecar and Relay Rides
“It’s an enormous opportunity. Today the car sharing market is just over $3 Billion (in the US)…That’s just starting out…there quite a roadway, a runway there, to have a much bigger impact…” Google’s Rick Needham
Read more about how the Uber investment offers synergistic opportunities for Google and may help change the future of transportation.
Why it all might be related
Some commentators like Green Car Report’s John Voelcker have speculated that all this might be part of Google’s grand plan to purchase Tesla and use it to launch a driverless car-sharing taxi service sometime early in the 2020s. Tesla’s Elon Musk is good friends with Larry Page and has discussed the potential of driverless cars.
Google’s Clean Energy Struggle
Today, only 34% of the energy Google uses comes from renewable sources like wind and solar power. This is not something to boast about, especially given Apple’s claim to use 100% renewable power, but as Needham explains, he’s chasing a moving target. As the number of Google searches soars and more Google services are adopted, Google’s energy use is growing so fast that it battles to keep up with clean energy sources, despite investing over $1Billion in wind and solar power.
Find out more about Google’s strategy to green its energy supply, green its buildings, and reduce its carbon footprint.
From the archives, here’s an interview with Google’s Parag Chokshi about Google’s Green Dream, which predicts electric vehicles could command a 90% market share by 2030.
Nov 17, 2013 | Electric Vehicles, Entrepreneurship & Innovation, Fuel Cells
By Alison van Diggelen, host of Fresh Dialogues
Will GM experts share their wisdom with Tesla to make the Model S less prone to fires? That’s the question I put to GM’s Chief of Electrified Vehicles, Pam Fletcher last week at the Churchill Club in Silicon Valley.
You’ve no doubt heard that three fires have been reported in Tesla Model S in the last five weeks. As we all know, three’s a trend. Granted, they weren’t episodes of random spontaneous combustion. Instead they were ignited by one high-impact crash and two high-speed encounters with metal debris which acted like a “pole vault” to puncture the undercarriage of the car and hence the battery. Although Tesla’s Elon Musk has declared, there won’t be a recall, it’s almost certain the National Highway Traffic Safety Administration will investigate. What needs to be done to make Teslas more impervious to battery puncturing road debris?
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As you’ll see in the video, Pam Fletcher confirms that GM has sold 58,000 Chevy Volts since its launch in 2010 and after 300 million miles on the road, not one has had a similar fate to Tesla’s Model S. She acknowledges that there were fire issues in 2011 at the crash-testing phase, but emphasises no real-world incidents similar to the Model S have occurred.
Fires, Electric Cars and Achilles Heels
First some background. In 2011, safety regulators investigated Chevy Volt crash tests resulting in one battery pack catching fire and one smoking and emitting sparks. The troubling issue was the week-long delay between the crash test and the battery pack catching fire.
During our interview, Fletcher confirms that after the investigation, GM made no change to the battery cells, but did put “some additional reinforcement on the outside of the battery.”
It also implemented a process with first responders that includes depowering of the battery after a severe crash.
Ironically, Tesla got the highest safety ranking from regulators and has a first responders guide in place, however all parties seemed oblivious to the vehicle’s Achilles’ Heel. It obviously needs more durable undercarriage protection to prevent any more fiery “pole vaulting” episodes. To date, Elon Musk has been strongly resistant to such an approach. A recall will taint not only Tesla’s award winning brand, but entail extra costs and manufacturing delays for this relatively small auto company. To make matters worse, extra reinforcement will increase the weight of the Model S, and the extra pounds will have a knock-on effect on the vehicle’s range.
But it looks like Tesla’s Elon Musk may have to get some tips from GM on adequate car underbelly protection or find his own solutions.
It’s unlikely Tesla will change the configuration of its batteries. According to Reuters, Tesla’s battery pack stretches across the base of the vehicle and is made up of small lithium-ion battery cells, like those used in laptops. By contrast, GM uses large-format battery cells in a T-shape in the center of the Chevy Volt.
Fletcher was eager to move past fiery discussions and talk about adoption rates and “getting to scale.” She described the newly unveiled Cadillac ELR (a luxury electric hybrid based on the Chevy Volt) which will be available for test drives this week at the LA Auto Show. We also discussed autonomous cars, why EV adoption rates are so high in Silicon Valley; what to expect from the next generation Chevy Volt; and what surprised her about the thousands of Volt drivers on the road today.
Check back soon for more from GM’s Pam Fletcher.
Aug 9, 2013 | Electric Vehicles
Alison van Diggelen, host of Fresh Dialogues
This is part of the story, Boldly Going. A Tesla Family Road Trip, From Silicon Valley to LA
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Part One: Escape From LA: We went for a fast charge and got much more than we bargained for…
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Los Angeles, August 2nd, 2013: It was 2.30pm and the clock was ticking. We were in a race to escape the hellish Friday afternoon exodus from LA, but with 87 miles of charge, we couldn’t make it from Long Beach to Santa Barbara without a top up. So when we pulled off Crenshaw Boulevard, looking for LA’s
only Tesla Supercharger, I felt sure we’d made a grave mistake. The building said SpaceX, there were no chargers in sight, and the security guard looked stern.
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We were directed around the building, past SpaceX workers wielding heavy equipment, to the
Tesla Design Studio where a sleek row of four Superchargers awaited us, only one in use. After a 20 minute pit stop that was more eventful than we expected (more on that below), we were charged and back on the road. Despite traffic building up on the notorious 405 and roadworks in Santa Monica, it was a smooth ride north via Malibu and we made it to Santa Barbara in time for afternoon tea.
Total journey: 124 miles. Total time: 2 hours 50 minutes. Total cost: Free (Tesla Superchargers are currently free).
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Now back to that remarkable pit stop.
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Feeling scruffy and dusty from camping on Catalina Island, it was awkward asking a passing Tesla employee where we could find coffee. Needn’t have worried. When you’re driving a Tesla, and you’re in Elon Musk’s back yard, it doesn’t matter if your clothes are crumpled, your hair needs washed and you smell faintly of firewood. We were soon ensconced in the foyer of the Tesla Design Studio (which doubles as a classy rest stop for drivers), kids devouring iced water, husband sipping fresh brewed espresso. And me? Ogling my first Model X.
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The design is innovative. At first glance, it looks like a Model S, sleek and elegant. Upon further inspection, it’s taller and bulkier, but certainly not the wardrobe on wheels that many SUVs resemble.
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Here are the highlights:
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On the Model X
Yes indeed, Franz is spending most of his time on the Model X design. It’s due
to be released late 2014. He was vague about progress on the
Third Generation Tesla which is planned to retail for around $35,000 and have mass market appeal.
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On replacing the wing mirrors with video cameras
Franz confirmed that they’re still in talks with authorities to get the necessary permissions for this innovative change which will make the car sleeker and more aerodynamic (not to mention, presumably free of blind spots). Tesla is at the front of the movement to release this feature, further increasing the range of their vehicles. Side-view mirrors are the elephant in the living room for vehicle drag, typically 3-6% of total vehicle drag. Note that VW’s XL1 turbodiesel, with a similar release schedule to the Model X, uses the same trick.
Photo caption: Tesla’s side-view mirror cameras further shrink Model X’s class-leading drag coefficient.
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Find out more from this
Elon Musk Video. “
I mean the body of regulation for cars could fill this room. It’s just crazy how much regulation there is. Down to what the headlamps are supposed to be like. They even specify some of the elements of the user interface on the dashboard…some of these are completely anachronistic...” Elon Musk
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On the brash new color of Franz von Holzhausen’s Model S
Franz grinned big when we discussed his unique Model S. He said it was parked inside the Design Studio and the color is still “officially” under wraps, yet the stunning “electric blue” is
all over the internet. Certainly not my cup of tea, but it works for some.
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On Franz von Holzhausen imminent stardom
Although Franz is a low key guy, he’s not camera shy. After our conversation, he posed for a photo shoot for
Details Magazine.
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Check back soon for Part Two of A Tesla Family Road Trip, Silicon Valley to LA
To LA and Beyond, Space The Final Frontier
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I’ll show you our route from Silicon Valley to LA (Long Beach Catalina Express) and how the roomy frunk and trunk devoured all our camping gear, clothes for a week, as well as our son’s starting college necessities, to leave us a roomy, clutter free interior space. Our Tesla adventure wasn’t without issues however. We didn’t opt for the navigation package, so misleading touchscreen information on new Superchargers in Atascadero and Buellton had us scratching our heads; and we had to reboot the touchscreen several times too. More on that soon.
Jul 24, 2013 | Electric Vehicles, Green jobs, Inspiring Women, Women in tech
Alison van Diggelen, host of Fresh Dialogues
You might be excused for thinking that the success of Tesla Motors is entirely due to the brilliance of its leader, Elon Musk. OK, perhaps with a wee bit of help from his friend, JB Straubel?
Well, that media delusion was dispelled last week when Tesla threw open the doors of its Palo Alto Headquarters and showed off a panel of top female engineers and leaders. The occasion was the 44th in a series of Bay Area Girl Geek Dinners, a popular women in tech group founded by Angie Chang and managed by the energetic Sukrutha Raman Bhadouria.
The group of 100 female techies was treated to Tesla Model S rides, product demos, networking with key members of the Tesla team; and a rare view of the Tesla patent wall (see photos below).
But the highlight of the evening was a lively panel of Tesla engineers and executives, including Katie Noble (Systems Integration Engineering Manager), Lauren Fullerton (Electronic Design Engineer), Miriam Vu (Product Manager), and Troy Nergaard (Senior Hardware Development Engineering Manager). Tesla’s Susan Repo (VP, Global Tax) did a solid job moderating the event and exploring:
1. The challenges of working at Tesla
2. Being a woman at Tesla
3. The importance of soft skills at Tesla
4. The legal action that Tesla faces from car dealers in some U.S. states.
We will be posting video excerpts at Fresh Dialogues YouTube Channel shortly. Meantime, here are some quotes:
On Working at Tesla
“You work with aggressive people occasionally, both male and female… Passions are high at Tesla and things can get heated…If someone blows up, you try not to internalize things…(and) appreciate the passion they have for a particular problem.” Katie Noble
“At Tesla, you don’t have time to take the wrong path. As a leader you need to know when to step in.” Troy Nergaard
On Time Pressures at Tesla
“With Tesla moving so quickly, we may not have all the answers right up front before we start moving… We are a very small team in a company that’s trying to do a lot of things, so time is of the essence.” Miriam Vu
On The Types Who Work at Tesla
“There are “car geeks” and there are “green geeks.” Troy Nergaard
The Bay Area Girl Geeks Dinners boasts a membership of over 8,000 and demand for the events – hosted at top Silicon Valley companies like Google, Yahooo and Facebook etc are typically over-subscribed. This Tesla event had 2000 signups for 100 tickets. As a result Chang and Raman Bhadouria have created a lottery sytesm for tickets.