California Wildfires, Climate Change and Lies

California Wildfires, Climate Change and Lies

The Paradise Camp Fire is the deadliest wildfire in California history. Why is that?

To date 79 people have died and almost 700 are still missing as the fire still rages on. Here in Silicon Valley, we’re processing the tragic devastation and choking in a blanket of smoke and misleading statements from our president, who blames forest mismanagement for the tragedy. Head of the California Professional Firefighters organization called the president’s claim “inane, ill-informed, ill-timed and demeaning to victims and to our firefighters on the front lines.”

I was invited to share my perspective on the BBC World Service and it felt good to call a lie a lie. NPR has explained its policy of not calling out Trump’s lies. I think it’s a complete cop out and agree with the listener who wrote: “To fail to identify a lie as a lie is a gross failure of journalism.”

“Donald Trump’s tweet at the weekend said, “There’s no reason for these massive fires…except forest management.” It’s over-simplification and it’s a downright lie. His aim is to distract and undermine the widely accepted role of climate change in these mega fires…the big picture is: climate change is causing longer droughts, hotter air, drier soil, faster winds and is creating these mega fires. So, thinning the forest is one thing, but the longer term thing is: we need to do more for climate change. We need to reduce our carbon footprint, and we need to encourage more clean energy.” Alison van Diggelen

Photo credit: Cpl. Dylan Chagnon, U.S. Marine Corps.

The BBC’s Fergus Nicoll is co-host of the program, Business Matters.

Listen to the BBC Podcast (segment starts @8:20)

Here’s a transcript of our conversation (edited for length and clarity):

Fergus Nicoll: You’d think you were at a safe distance, Alison, but I guess there’s got to be knock-on effects weather-wise, smoke-wise, almost across the whole state?

Alison van Diggelen: It feels like California is on fire. Paradise (the town at the epicenter of the fire) is an ironic metaphor for California. The state is paradise for many but is rapidly becoming a hellish inferno. I’m 200 miles south-west of the Camp Fire and the air quality is terrible. We’re being advised to stay indoors and not exercise outside. It’s affecting almost every person in the Golden State.

Fergus Nicoll: Governor Jerry Brown said over the weekend, “Managing all the forests everywhere doesn’t stop climate change. Those that deny climate change are contributing to the tragedy.” He said, “The chickens are coming home to roost.” Is that what everybody’s talking about behind these headlines?

Alison van Diggelen: Absolutely. Donald Trump’s tweet at the weekend said, “There’s no reason for these massive fires…except forest management.” It’s over-simplification and it’s a downright lie. His aim is to distract and undermine the widely accepted role of climate change in these mega fires. There is a short-term solution in mitigation: doing some controlled thinning of forests and relaxing the logging rules, which the state law makers have done this summer. But the big picture is: climate change is causing longer droughts, hotter air, drier soil, faster winds and is creating these mega fires. So, thinning the forest is one thing, but the longer term thing is: we need to do more for climate change. We need to reduce our carbon footprint, and we need to encourage more clean energy.

Fergus Nicoll: I know these are issues you talk about on Fresh Dialogues. What about water? What about the shortages that California has had? Is it a problem fighting fire because there’s insufficient water?

Alison van Diggelen: That again is Donald Trump’s oversimplifications and a distraction. Water shortages (for fire fighting) aren’t a problem. Oroville Dam is very close to where the Camp Fire is burning and in Malibu, you’re right next to the ocean. So there’s really no issue about water shortages for putting out the fires. That is not the issue. Again it’s distracting…it’s point over there when we should be addressing the real issue of climate change.

And one other issue that a lot of people don’t know about is that nights in California have warmed nearly three times as fast as days during the fire season, so lower night time humidity means that the fires are growing and blazing overnight. That didn’t used to happen. So again, the finger points to climate change.

Fergus Nicoll: Alison, thanks for that. This is Business Matters, we’re live on the BBC.

Find out more about the California fires and climate change at the New Yorker and the Weather Network

Latest news updates on the wildfires at KQED

 

Cambridge Future Cities Conference: BBC Report

Cambridge Future Cities Conference: BBC Report

How will future cities deal with our growing transport challenges, and the security and privacy of our data? MIT professor Carlo Ratti  explored these challenges at this year’s Future Cities Conference in Cambridge, England. Alison van Diggelen, host of Fresh Dialogues reports for the BBC World Service.

Photo caption: MIT Professor, Carlo Ratti in conversation with Alison van Diggelen at the Future Cities Conference, Jesus College, Cambridge on July 18, 2017.

On Monday, I joined the BBC’s Roger Hearing and Delhi journalist Madhavan Narayanan to discuss future cities and the role of technology in making them more efficient and sustainable. Listen to the podcast at the BBC’s Business Matters (Future Cities segment starts at 26:34)

Or listen to the audio clip below:

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Here’s a transcript of our conversation (edited for length and clarity):

BBC Host, Roger Hearing: Alison, you’ve been having an interesting time recently. You’ve been looking at the concept of Future Cities, in fact you’ve been over in Europe I believe? Give me a picture of what you’ve been doing and what you’ve been hearing.

Alison van Diggelen:  I was back at Cambridge University, in England last week, exploring the role of technology in shaping our future cities. The Cambridge Future Cities Conference assembled experts from academia, policy making and business to explore the challenges and opportunities facing cities. I interviewed Professor Carlo Ratti. He’s Director of the “Senseable City” Lab at MIT. “Senseable” as in sensors. He and his team are adding sensors to everything from trash to taxis to discover patterns, inefficiencies and opportunities to reinvent future cities, and make them greener and more sustainable. His team collaborated with Uber to test the feasibility of car-sharing and the Uberpool in New York.  They found that in theory, everyone could travel on demand with just one-fifth (20%) of the number of cars in use today. He calls it the future mobility web.

Prof. Carlo Ratti: If you think about the future you can imagine something that we started calling a mobility web. A mobility web means the potential to know in real-time all the potential for transportation in the city both for people and parcels. Think about what happens today, you need to open one app, then another app…Imagine if all of them were combined… Then you can do something similar to what you do today with Kayak or Expedia, you can scan all your options – it’s like a mobile web that can radically change the way we look at mobility both for people and for goods.

Roger Hearing: Madhavan, you’re in Delhi. Can you imagine that kind of thing working in a city like Delhi? Would you be able to take transport to the point where you could be aware where every car or bus or lorry is at any given moment?

Madhavan Narayanan: Let me take a cynical view of what these guys at Stanford etc. do…I call them the Marie Antoinettes of our time. “Let them have high tech” is the new “let them eat cake.” Tech innovations have to be much more culturally sensitive and pragmatic for things to come on fast. People are not trying to reduce the carbon footprint here…people are trying to save money. High techies need to hire more sociologists and anthropologists and instead of talking to each other in an echo chamber of technologists. It will catch on in a zig-zag way…We do not need California idealism, we need Asian pragmatism.

Roger Hearing: Do you take that point on board Alison?

Alison van Diggelen: Absolutely. One of the refrains people heard at the conference was: let’s get out of our silos here: use this multi-disciplinary approach. We need collaboration, we need to think about different cultures and communities. In America 42 hours a year are lost due to traffic congestion(per commuter) and I imagine it’s even worse in Delhi. There’s a huge holy grail shining out there…we can drive towards that; there are huge gains to be made. The technology is there, we just need to implement it.

Roger Hearing: California has adopted new things very easily and quickly. Is it a place where people are already beginning to put in place the things you were talking about in Cambridge?

Alison van Diggelen: Yes, it’s definitely being experimented with. There is a project with driverless cars coming to the city of San Jose. They’re talking with ten different driverless car companies. These demo projects, these pilot projects are really important to understand how future cities can be more efficient and more sustainable.

Roger Hearing: At the back of everyones’ minds, when they think about integrated public transport systems, future cities, smart cities is: What happens if someone hacks in? At this event, you did tackle the issue of security?

Alison van Diggelen: We did indeed. The answer is layers of security. The technologists need to outsmart these hackers who have nefarious aims. I spoke to Professor Ratti about this and he framed the importance of security in memorable and stark terms…

Prof. Carlo Ratti: With some of these technologies we can really have cities that are more sustainable, they’re more sociable as well, but we need to look at at least two issues – one is the possibility of hacking. We all know what happens if a virus crashes our computer, but usually nobody dies. But what if that was a driverless car? So how to make sure our cities cannot be crashed? The other is what happens to the data that is generated by the Internet of Things. We’re making a digital copy of our physical space, our physical cities – then it’s very important who has access to the data, what for, and that’s one of the big conversations of our time.

Continue listening to hear our discussion:

What is Mark Kleinman at the Greater London Authority (GLA) doing to accelerate the adoption of technology in London?

Why does Madhavan Narayanan think we need a SWOT approach to privacy and security in future cities?

Find out more about Future Cities

The Future Cities Conference in Cambridge assembled some of the brightest minds in urbanism and land economy today. Find out more about their research and projects here:

Faculty and Prize winning PhD students at the Department of Land Economy at Cambridge

Alice Charles, World Economic Forum

Paul Swinney, Centre for Cities

Phil McCann, University of Sheffield

Hugh Bullock, Gerald Eve

Kenneth Howse, Oxford Institute of Population Ageing

Lucy Musgrave, Publica

Charles Leadbeater, Author and former advisor to UK PM, Tony Blair

 

 

 

 

BBC Dialogues: Meet The Queen of the Electric Car, NextEV

BBC Dialogues: Meet The Queen of the Electric Car, NextEV

By Alison van Diggelen, host of Fresh Dialogues

Today began with news that Apple was in talks with British carmaker McLaren about a possible acquisition, linked to Apple’s “Project Titan” electric car. Rumors were later squashed by McLaren, but attention is still on Apple’s autonomous car plans and speculation is mounting.

Meanwhile, my friends at the BBC invited me to share my (verified) interview with new electric vehicle company, NextEV. This Chinese startup, with a growing R&D facility in Silicon Valley has just come out of stealth mode and plans to reveal its “supercar” in November. When I interviewed Padmasree Warrior, CEO of NextEV USA last month, she couldn’t reveal the specs of the car, but my investigations concluded that it would be autonomous. This week, her spokesperson confirmed that both the first generation NextEV cars, to be manufactured in China, and those to be made at a manufacturing facility in the U.S. will be autonomous.

Listen to my report at the BBC’s Business Matters. Our electric/autonomous car discussion starts at 32:46.

Here’s a transcript of our discussion and my report (edited for length and clarity)

BBC Host, Anu Anand: Apparently Apple is NOT in talks with McLaren as reported by the Financial Times. This all underscores the feverish speculation about driverless car technology and where the major tech companies like Apple are putting their chips and what they’re doing to prepare products for this market. This is something you’ve been looking at too, isn’t it Alison?

Alison van Diggelen: Absolutely. Apple is notoriously secret…It’s well known they’ve been working for two years on the electric car (Project Titan). The latest speculation says they may be in talks with a San Francisco startup called Lit Motors. There is a race for electric vehicle talent and Apple recently laid off dozens of its team and is looking to fill that gap. I’ve been talking with NextEV, a real electric car maker that’s just coming out of stealth mode. Its CEO, Padmasree Warrior, invited me to visit its brand new R&D facility in San Jose. Here’s my report:

The race for affordable electric vehicles is heating up around the world. Here in Silicon Valley, just 10 miles from the factory where Tesla makes its electric cars, NextEV, an electric vehicle startup is racing to get on the track. Former CTO at Cisco, Padmasree Warrior now leads the U.S. facility of this global startup with operations in China, Germany and the UK. Despite her lack of car experience, Warrior’s bold approach to beat Tesla in China is earning her the name: “Queen of the electric car.”

Padmasree Warrior: When you think about cars in the old paradigm…people used to talk about Horse Power…we think in the future people will talk about ease of use, user interface, Artificial Intelligence. And so the shift from HP to AI is one of the shifts that we will embrace much more rapidly. Our opportunity within China is to combine all of the capabilities from the mobile Internet to focus on user experience – from ownership, to maintenance to post ownership services.

NextEV US HQ, photo by Alison van Diggelen for BBC reportNextEV US headquarters in San Jose is 85,000 square feet. When remodeling is complete, it will house a 10,500 square feet auto lab.

Alison van Diggelen: Energized by NextEV’s $1Billion in funding, Warrior and her Silicon Valley R&D team has gone from zero to 160 employees in about 9 months. It has attracted auto and software experts from the likes of Tesla, Apple and Dropbox. It’s this focus on the software that Warrior hopes will differentiate her products in a crowded race. She suggests that the touch screens on NextEV cars will be more actively utilized than Tesla’s and the car will automatically “know who’s driving it.”

New team member skill-sets suggest that features will include voice interaction and autonomous driving.

I asked her if building an attractive car was important too?

Padmasree Warrior: This is why we have a design center in Munich; we have an amazing industrial design team and styling expertise… We believe European design is unbelievably superior in the consumer product space.

Alison van Diggelen: NextEV’s founder, Chinese Internet billionaire William Li has a global strategy that aims to leverage each location’s comparative advantage and use virtual reality tools to make sure that all its teams are driving forward together.

Padmasree Warrior: Silicon Valley is obviously the place to be for looking at technology, looking at disruptions. China’s expertise is manufacturing, supply chain…obviously the market is there.

NextEV hopes to make a flying start in the Chinese market next year, but is keeping the specs of its cars under wraps, until the “supercar” is revealed before the year end. Co-President Martin Leach confirmed that their cars will definitely be cheaper than Tesla’s.

He spoke to me from NextEV’s London office:

Martin Leach: We’re not making a company for ultra millionaires and billionaires and then trying to transition the company to a more affordable solution…the supercar plays a role in our overall strategy, and is being developed alongside our other mainstream products… from day one.

Living wall at NextEV HQ, photo by Alison van DiggelenThe “living wall” in NextEV US Headquarters in San Jose, CA

With about 200 electric car companies in China alone, NextEV’s William Li has put his company’s chance of success at just 5%, but that doesn’t deter Warrior.

Alison van Diggelen: Although the odds are against her, Warrior – who’s known as a champion for women in tech – is following her own advice to women in business:

Padmasree Warrior: Be confident, go for what your dreams are. Sometimes, we second guess ourselves, we stay with what is comfortable rather than what we really desire to do. Take risks wisely, but take risks.

Alison van Diggelen: Her team in Silicon Valley is putting pedal to the metal to make it happen…

Continue listening to the podcast (@38:00) to hear our discussion about driverless car fears and the impact of this week’s Department of Transport guidelines for automated cars.

Find out more about Tesla’s plans and other Electric Vehicle developments at Fresh Dialogues

NB: As with all my BBC Dialogues and Reports at Fresh Dialogues, the copyright of this report remains with the BBC.

BBC Dialogues: Why Is Instagram Growing, While Twitter Plateaus?

BBC Dialogues: Why Is Instagram Growing, While Twitter Plateaus?

By Alison van Diggelen, host of Fresh Dialogues

Instagram recently announced it had reached a big milestone: half a billion users. The BBC asked me to interview the company’s COO, Marne Levine to explore the company’s appeal and find out why video – and new products like Boomerang – are helping fuel that growth.

“We’re certainly marching towards a billion…and even beyond a billion. Today, video is exploding on Instagram… In the last six months, consumption increased by more than 40%…Sometimes people want sight, sound and motion to tell their stories. ” Instagram COO, Marne Levine

Listen to the Instagram interview and discussion below or at the BBC’s Business Matter’s podcast (Instagram segment starts at 26:40 on BBC podcast).

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Here’s a transcript of the conversation, edited for length and clarity:

BBC host, Fergus Nicholl: Do you use Instagram? A new study says that half the Fortune 500 companies use it for marketing. Alison, you’ve been talking to a bigwig at the company about its recent announcement that it’s reached the magic number of half a billion users?

Alison van Diggelen: That’s right. I interviewed Marne Levine. Instagram is very well known as a place where youth congregate, especially teenagers…they use it to reach their friends and share cool things…a lot of these users are women. But they’re not the only ones making up this figure of half a billion users. I asked Marne how entrepreneurs are using Instagram to attract more business…

Marne Levine:  There are so many different stories of small businesses, big businesses that have grown through the Instagram community. A woman named Isha Yuba in Germany – has “Art Youth Society.” She started by designing a bracelet, she posted a photo of it. Somebody inquired and suddenly she has a thriving business. She has turned her passion into livelihood. A lot of businesses have started to advertise on Instagram. We now have more than 200,000 advertisers…the vast majority of those are small businesses.

Alison van Diggelen: You’ve added about 100 million users in about 9 months.  Obviously the next milestone would be one billion…Any ideas when that might happen?

Bay Area Women's Summit panel, photo by Alison van DiggelenMarne Levine: We’re certainly marching towards a billion…and even beyond a billion. When we have more people on the platform, it really benefits the Instagram community – we get a wide range of perspectives, new windows into different things that are happening around the world.

Those could be big events like the Olympics…that’s probably how I’m going to experience the Olympics, through Instagram. Lots of people are sharing ordinary moments, epic moments and everything in between.

Alison van Diggelen: Why do you think Instagram is doing so much better than Twitter, that seems to have plateaued?

Marne Levine: We’re constantly trying to thinking about: what would add value to the community? We listen to feedback, continue to innovate so people can tell their stories in different ways. When Instagram started it was really all about photos. Today video is exploding on Instagram… In the last 6 months, consumption increased by  more than 40%.

Sometimes people want “sight sound and motion” to tell their stories. Sometimes it’s not necessarily just a straight video….I don’t know whether you know Boomerang? Cool little looping videos that take ordinary moments and turn them into fun and delightful moments.

Alison van Diggelen: You posted one of your son going up and down the stairs?

Marne Levine: I did!  Somebody once said this to me and this is how I now think about it: Motion is the new filter.

Alison van Diggelen: Your CEO persuaded the Pope to go on Instagram. Tell us about that…

Marne Levine: The Pope is looking to inspire lots of people. What he told our CEO, is that a lot of times….people will show him an image to get over the language barrier…Images are the most powerful way to connect, because they transcend borders, language, cultures, generations. You look at the image and instantly connect. He understood that there’s a new global language of images. In this case 500 million people are contributing to that new global language of images – it could be images that are documenting the plight of refugees… images of hope and opportunity. That can be really inspiring…

(End of interview)

Fergus Nicholl: She could be VP for sales, as well as COO. She does a pretty fantastic job of selling…But just to zoom in on one of the questions I thought was very sharp: this question of plateauing.

You were talking about Twitter, and people might also think about Snapchat…I wonder whether Instagram is doing really well just because it’s in vogue.  Maybe, in a year’s time there’ll be something else?

Alison van Diggelen: I think that’s the constant challenge of Silicon Valley companies, of social media companies in general. They have to keep innovating. They can’t just put out this cool platform and assume that people will come to it. She talked about how they listen to feedback…because not everyone loves Instagram. They recently changed their algorithm to make (the feed) not just strictly reverse chronological order and that caused push-back from certain users, so she underlined how they try to listen to their users and please as many users as possible.

They’ve also launched “business profiles” to allow businesses, like the entrepreneur mentioned, to get the word out and reach their target audience. And of course, over 50% of the users are in this very sought after demographic of under 35-years old. So it’s a great way for companies, business and media outlets to reach this young demographic.

Continue listening to our discussion on the BBC podcast (Starts at 33:00):

What can be done to increase the number of women in business?

How has Facebook’s Sheryl Sandberg influenced Marne Levine?

The interview took place at the Bay Area Women’s Summit on June 21st. The Women’s Foundation partnered with the mayors of San Francisco and Oakland to host the event.

Find out more

Re Brexit: BBC Dialogues: What does it mean for the United States, globalization and Hillary Clinton? 

More BBC Reports at Fresh Dialogues: Re Tesla, Solar Impulse, Code for America and Mexicans in Silicon Valley, etc.

Fresh Dialogues Inspiring Women Series

BBC Report: How to Get More Women in Tech?

BBC Report: How to Get More Women in Tech?

By Alison van Diggelen, host of Fresh Dialogues

Why aren’t more women in tech? That was the main topic for discussion yesterday on BBC’s Business Matters. I shared my report from Google’s I/O conference, where almost one in four attendees were women. The Women Techmakers team managed to increase female attendance from 8% in 2013 to 23% this year. How did they do it and what can other companies learn from their strategy?

Listen to the podcast at the BBC World Service (Women discussion starts at 26:40) or use the clip below:

Here’s a transcript of our conversation, edited for length and clarity.

BBC Host, Roger Hearing: Have you thought how many women there are in the new high tech industries? Not enough is the general verdict. Have a quick listen to this:

Google CEO, Sundar Pichai: Welcome to Google I/O and welcome to Shoreline. It feels really nice and different up here. We’ve been doing it for many many years in Moscone and in fact we’ve been doing I/O for 10 years, but I feel we’re at a pivotal moment in terms of where we’re going as a company…. There are over 7,000 of you joining in person today.

BBC Host, Roger Hearing: That was the boss of Google, Sundar Pichai, opening a recent conference held near the tech giant’s headquarters in Mountain View, Silicon Valley. Alison, you were at that conference. Tell us more about it….

Alison van Diggelen: Google I/O is the annual Google developers’ conference. I/O stands for Input/Output and Innovation in the Open. It attracts thousands of developers from around the world who use Google’s open platforms, such as Android and Chrome, to build apps for your smartphone, smartwatch, or computer.

Google has been battling to increase the number of women in its tech teams, and I was pleased to see a decent number of women making presentations on the keynote stage. The company managed to triple the number of women attending the conference by partnering with other tech organizations like the Anita Borg Institute, Women Who Code and Hackbright academy.

At the conference, I spoke to Natalie Villalobos. She’s Google’s Head of Global Programs for “Women Techmakers.” I began by asking her WHY Google is seeking more women in tech…

Natalie Villalobos: We need everyone to contribute to make the most innovative technology. The more diverse voices we have, contributing, participating, and building the technology, the better technology we’re going to have…We always need more diverse voices at the table: for women, people of color, veterans, people with disabilities because the people building the tech should be as diverse as the people that the technology serves.

Alison van Diggelen: You went from 8% female attendance in 2013 to 23% this year, almost a quarter today. How did you do that?

Natalie Villalobos: ‘What could only Google do?‘ is a big rallying cry of my work and it was partnering with community organizations, locally, nationally and internationally to bring women to the conference, by providing travel grants, access to tickets and so we wanted to create these lasting partnerships…And one of the things we worked really hard at is how can we really engage women across the spectrum? We welcome all types of women: whether you identify as non-gender binary, women of color, Latinas…Also geographic diversity: We have women from South Africa, Taiwan, Tunisia, China…a lot are coming here to the U.S. for the first time for Google I/O.

Winnie Chen, Nancy Hang, Android auto team at Google IO 2016, Photo by Alison van DiggelenAlison van Diggelen: What makes you special, is it just deep pockets? (Google has earmarked $150M this year for its diversity programs)

Natalie Villalobos: We’re really looking at how we can engage and meet developers, designers and entrepreneurs wherever they are. Diversity and inclusion in the tech industry is not just in the United States. There are people all over the world who want to be here in this industry who can’t move to Silicon Valley. How can we meet them where they are and share our new platforms, our technologies?

People who can’t come to Mountain View can join a local extendedI/O event – I believe we have over 400. Our biggest this year is in Sri Lanka with over 2000 attendees. It’s about reshaping the industry and supporting people where they are.

Roger Hearing: Alison, we’ve heard this a lot before…there aren’t enough women involved in the high tech industry. But it doesn’t seem to get any better.

Alison van Diggelen: It seems to be moving in the right direction but it’s very slow going. I actually had the chance to speak with Sundar Pichai and he said that this is a long long road. He’s talking about 10 years, 15 years before they can get close to equality. It’s a pipeline issue, it’s a role model issue. There are inherent biases in companies that make it more difficult for women to get into tech companies and thrive in tech companies. He did point out an encouraging fact that at Stanford University in Silicon Valley, the most popular major is no longer Biology but Computer Science.  So anecdotal evidence like that says that perhaps we’re reaching a critical mass, perhaps a turning point, where women can feel at home in that geeky, computer science world.

Roger Hearing: Let me posit that maybe that’s because it’s Stanford…it’s California. Simon, let me come to you (in Singapore) In the high tech world where you are….where some of the most cutting edge stuff is going on. Are there many women involved?

Simon Long, The Economist: I’m struck when I visit multinationals (in Singapore) like Google and local startups how dominated they are by the young…and men. Alison put her finger on one of the main problems: who’s studying what at university? Who has the right skills? There are these ingrained prejudices…people recruit people like themselves.

Ellie Powers, Google interview by Alison van Diggelen for BBC Report May 2016Alison van Diggelen: The pipeline issue is not the whole excuse.  I did speak with Ellie Powers, a product manager at Google and she was on the keynote stage. It’s a lazy excuse, she says, “if you’re looking for gold, it’s rarer, you have to look a bit harder” and you have to figure out how find and connect with people outside your network. She put a challenge out there to Google and beyond for any company looking for women, in order to make a better team.

Roger Hearing: Perhaps the women are not there, they don’t want to do it? Is it a cultural bias?

Alison van Diggelen: I think there is a bias…there’s the stereotype of the geeky coder, but I think that’s changing. After being at that conference for an entire day, and seeing that one in four of the attendees were women. It was different from other tech conferences I’ve been at where if feels more like 10%.

Unconscious bias training will help. I think role models like Ellie Powers, up there on stage, wearing a dress, talking tech, being geeky…that will help get more young women to say, maybe coding is for me, maybe computer science is for me?

Roger Hearing: Simon, does it matter what the gender balance is?

Simon Long: I think it probably does…if everyone had equal access to do what they’re good at, the world would be a better place. As Alison says, if the problem is not just a pipeline one… If there are biases inhibiting women from doing as well as they might, then we’re all losing out.

Roger Hearing: If women were involved in designing the Apple Mac, would it be different, better?

Alison van Diggelen: Natalie’s point is relevant here: if your end product is for the world – 50% of which is women – you have to include women in the process. By attracting a more diverse employees base, you’ll get a better workforce. I talked with Steven Levy, a well-known tech author and he said, the days when a credible company can have an all-male conference or panel are just “way over” – it’s about sending a message to all people that they’re welcome. It’s about getting a better workforce and building better products. That’s the bottom line.

Read more about women in tech in Fresh Dialogues Inspiring Women Series

And find out more about The Anita Borg Institute