A former NASA advisor who developed technologies to sustain life on Mars, this earnest scientist is now harnessing his visionary skills and a large team of engineers to solve the energy crisis. His ambitious goal? To revolutionize the energy industry, just like cell phones revolutionized the communications industry. His team is developing high efficiency fuel cells to provide a globaldistributed system of electricity supply at low cost and a low (and ultimately zero) carbon footprint. Clients include Google, eBay, Fedex and Walmart. Not too shabby.
The company has been in stealth mode for the last eight years andindustry speculationhas been rife about its future plans. Thanks to a CBS 60 Minutes Report by Lesley Stahl on February 21st, and the official Bloom Energy unveiling, many more details are now available of this potentially revolutionary product.
Even before opening his doors to 60 Minutes, KR agreed to discuss Bloom Energy’s progress in this exclusive and detailed Fresh Dialogues interview, recorded in 2009. To read the interview transcript click here
“Energy is a passport to a better living. For the rest of the world that doesn’t have access to power, to electricity; to give them that is empowering them to a better life. If your solution works and you make it affordable and you distribute it all over the world, then you have definitely changed the world….You give power to the people.”
What’s in the Bloom Box?
“It takes the chemical energy from the fuel and converts that to electrons with no in between conversion. So you are changing your currency only once. It’s an electro-chemical reaction..like a battery…but the big difference is it’s a power generator so you keep supplying the fuel in and you’ll keep getting the electrons out – most importantly without combustion. It’s a one step conversion… high efficiency…you burn less fuel – less greenhouse gases -and eliminate all the combustion related polluting gases.”
What’s the link with transportation?
“Transportation can potentially go in two directions in the future. One is a hydrogen infrastructure for the car, the other one is an electrical infrastructure for the car…plug-in hybrids…Our device can either produce the electricity that’ll charge the car or provide you hydrogen if the transportation becomes hydrogen based. So we’ve sort of become the gas station for the transportation industry.”
There are still many unanswered questions about Bloom Energy, but here are some more clues.
To check out more Fresh Dialogues VIDEO interview segments click here and check for other Fresh Dialogues video interview segments with lots more PRODUCT AND BUSINESS PLAN DETAIL about Bloom Energy.
Rolf Papsdorf, President of the Alternative Energy Development Corporation was a recipient of the 2009 Tech Awardsin Silicon Valley, for bringing renewable energy (zinc fuel cells) and empowerment to a small community in South Africa. Check out this exclusive interview with Mr. Papsdorf who discusses how to create a carbon neutral community, the advantages of zinc fuel cells (portability is a big plus) and why he wants to meet Al Gore.
The Obama administration ought to have sent an envoy to the FountainBlueState of Clean Green Conference on January 29, 2010. A panel of Silicon Valley clean tech experts had much to share in response to Moderator Greentech Media’sEric Wesoff’s question…if you had Department of Energy Secretary, Steve Chu’s job, what would you do? In other words, how can Obama better jumpstart the clean tech economy?
Tim Woodward, Managing Director, Nth Power said the government needs to create market demand, and recommends that every government building should have solar power and be retrofitted for energy efficiency; but warned,
“There’s a little too much of a ‘large check mandate’ in the Federal Government that picks technologies and stifles innovation at lower levels: figure out how to get smaller dollars into the innovation engine of smaller companies.”
“I look at the pricing and incentivizing through market pricing. We’re still subsidizing imported oil without putting the investment into alternative energies…I think we should put a tax on imported oil and use it to help pay off some of the defense spending we’re using to protect the transmission of that oil. We need to forge ahead with cap and trade legislation… until we have a price on carbon it’s hard for the markets to plan and have any certainty.”
Laurie Yoler, a managing director of Growth Point Technology Partners, was a founding board member of Tesla Motors and currently serves on its advisory board. I met with her at the FountainBlue Clean Green Annual Conference on Friday January 29th, the day Tesla announced its planned IPO. Needless to say, Yoler was bullish about Tesla’s prospects this year. We also discussed President Obama’s State of the Union Speech on January 27th and the government’s role in stimulating green technology.
Good news for Green Tech Venture Capitalists in State of Union Speech?
“Rather than what our president said that night, I look at what’s actually taking place, the changes I’m seeing. President Obama as a president has embraced sustainability throughout his tenure.”
